Employees today are placing more value on their employer’s corporate responsibility and impact they have on their communities. Volunteering programs can have a major impact on staff when it comes to their engagement and perceptions of their own employer, and companies today are turning to nontraditional opportunities beyond packing meals and running 5ks.
Some 95% of employees said it’s important that their employer is making a positive impact in the community and that they are also personally doing so, according to a Deloitte survey of over 1,000 U.S. workers. In-person volunteer opportunities with community organizations and other ways to put their professional skills to use are the best ways their companies can support them in those efforts, workers said in the survey.
“We know employees are looking for purpose at work and volunteering is one of the most powerful ways to deliver that in a way that also benefits the company,” said Sona Khosla, chief impact officer at Benevity, a corporate giving platform.
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